Tag Archives: events

“Outline Your Training Process”: Webgrrls.com Networking And Planning Your Future

One of the most intricate and important parts of creating your new life or career is producing an action plan. In Susan Hanshaw’s Inner Architect: How To Build The Life You Were Designed To Live”, Phase 4 Creating Your Plan contains the tools to begin the process. The best tool to get started is Step 15 “Outline Your Training Process.”

Marketing Through Networking

One of the fastest and most effective methods to begin meeting people in the niche you wish to build your new career or life is via real world networking events and meetings

Webgrrls International

A great example of outlining your training process can be found at the networking group Webgrrls.com. Webgrrls provides meetings and events with the following benefits:

1. Networking: you meet people in your niche
2. Introductions: you give your 1 minute “elevator” pitch a mini marketing message business plan
3. Practice: you hone your public speaking skills by participating
4. Support: members support each other’s goals and help bring ideas forward
5. Synergy: many members have synergy within their action plans and training plans

5 Steps For Identifying Your Training Process

In Susan Hanshaw’s exercise you are given a practical method of evaluating your training process:

1. Get Clarity: Define details of your service or product, develop a profile of your job description, and list your job duties
2. Identify Areas for Development: review your job duties and list specific areas for development
3. Research: find training opportunities, options for training and learning, don’t limit your path to education
4. Buy In: Choose training programs that resonate with you, that excite you, and commit your efforts 100% to that program(s)
5. Complete Training and Credentials: realize your training will require concentration and sacrifice. Focus on the rewards of training rather than your sacrifices

Webgrrl Attendees With Expertise

1. Nelly Yusupova: Founder Digitalwoman.com a successful a website development and Internet consultant practice started in March, 2004. Nelly is also the CTO for Webgrrls.com and Manhattan chapter president. Contact Nelly Yusupova at nelly@cgim.com

2. Naomi Most: Naomi is the talented producer behind LittleMovingPictures.com and a well versed programmer with experience in Python, Perl, PHP, SQL, XML, C/C++. Naomi’s company is so busy and expanding that they are looking for a wide variety of professionals from copywriters to engineers. Contact Naomi at naomi@littlemovingpictures.com

3. Beth Rogozinski: Director, Marketing Communications for devicescape.com the leader in software for secure and seamless WiFi internet access. Beth has 10+ years of experience in Public Relations, media relations, media event marketing and planning. Contact Beth for all of your enterprise or individual WiFi access needs beth@devicescape.com

4. Erin Clark: Account Manager Eastridge InfoTech a technology staffing firm in San Francisco. Erin is a vibrant and well connected human capital facilitator who matches talented technologist with their desired positions. A active member of ebig.com and thinkhdi.com, Erin is a market leader and go-to source of information. Contact Erin at eclark@eastridgeinfotech.com

5. Gayle Uchida: Business Development Manager Gayle is a joy to meet and learn from in her work with Lighthouse-sf.com. Lighthouse For The Blind is a non profit organization focussed on education and awareness effecting the vision impaired community. Gayle has over 20 years experience in Silicon Valley as a business development executive and marketing professional. Contact Gayle at guchida@lighthouse-sf.org


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Incredible Debut Book Review: “It is about cutting through the hype and hyperventilation we often use to avoid change”

Author Susan Hanshaw left a successful 20 year corporate career that culminated in a position as Vice President and second in command of her direct marketing firm. During her transition she learned how to step into her current life as author, keynote speaker, and Founder of personal development firm Inner Architect.

The following is a smashing debut review for her latest workInner Architect: How To Build The Life You Were Designed To Live.Reviewer Lori Hoeck of the blog spaceagesage.com succinctly and accurately analyzes Susan’s work; with a honest and impacting style, Hoeck captures the true essence behind this book and the meaningful messages contained within. For further information and to order “Inner Architect: How To Build The Life You Were Designed To Live”

List price: $14.95
innerarchitect.com price: $11.95 (save 20%)
Also available at Amazon.

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Lori Hoeck:

“When I started reading Inner Architect by Susan Hanshaw, I was perplexed. Other books I have read on self-help or personal growth immediately delve into meaty matters of mind, body, and soul, such as “Here’s your problem, here’s every reason behind your problem, and here’s the answer to your problem.”

I assumed Hanshaw would follow this pattern in the typical parental or professorial or counselor-type writing style. She does not. After a few more pages, it suddenly struck me. She is writing this so I can be my own life coach! I expected this book to give me just a few new insights here and there. Instead, it gives me the right tools for me to kick my own life into gear.

Her writing style isn’t for the reader to passively ingest words and ideas. Instead:

  • It is about taking action.
  • It is about taking action right now.
  • It is about cutting through the hype and hyperventilation we often use to avoid change.

Her approach challenges the reader to actively progress through change in the form of over 30 fill-in-the-blank exercises. None of the exercises can be completed with superficial thought. For example in the section on Personal Obstacles, one asks, “What frightens you most about making this change?”

Her book is subtitled “How to Build the Life You Were Designed to Live.” Hanshaw uses the metaphors of designing, clearing obstacles for, constructing, and even moving into that life. I liked her stair-step process of beginning from the earliest point of considering a change to embracing, claiming, and enjoying a new life resulting from that change.

As I read more, I could easily imagine a life coach sitting across from me motivating me to think through all the steps. For example, in the finding purpose section, she helps readers find their passion by listing these “Clues:”

  • Activities that cause you to lose track of time
  • Unique talents and characteristics
  • Yearnings and dreams that don’t go away
  • Section in a bookstore you are most drawn to
  • Classes you enjoy taking
  • Complements you often get
  • Roles that you naturally take on with family and friends
  • Someone whose life you admire and wish you could be doing the same

Because of the straight-forward nature of the book and the mental work involved, readers may shy away from this type of life coaching in a book. If, however, you are ready to make changes and need a guidebook to your new life, Inner Architect will get you moving and thinking in more clearly defined, step-by-step, and motivational ways.”

Finding Guidance: Clues In The Midst Of Everyday Life

I have just returned from BookExpo America (BEA), the book industry’s annual event held this year at the Los Angeles Convention Center, where I went to promote the debut of my book, Inner Architect: How to Build the Life You Were Designed to Live. I expected the experience to be one of value, learning, and building relationships. What I didn’t expect was to discover what occurred to me while I mentally noted the highlights of the event during our final day. As I focused on these highlights, I saw a common thread that weaved throughout the launch of my book that would have totally bypassed my consciousness had I not stopped to casually review. I believe this common thread provides a direction for me that I would not have taken seriously had the energy of life not have shoved it in my face.

I’d like to share my clues and my perception of the guidance they provide, and then invite you to look at recent, or not so recent, events in your life where there might be direction sitting there for you.

Clue #1: My company, inner architect, published the book using a standard off-set printer who specializes in the book industry. Upon our request for production samples, the printer we ultimately chose sent us two books published by Hay House. I didn’t think anything more about this at the time than the printer wanted to promote that they had a well known, prestigious client.

Clue #2: Louise Hay author and founder of Hay House, happened to be autographing books in the Hay House booth at BEA while my partner, Dean and I walked by. Dean took my bashful arm and led me to stand next to him in the line to meet Louise. When it was our turn to greet her, Dean introduced me and thanked her for the inspiration she provided to us to launch our publishing company. Once again, I didn’t take this for anything more than shear luck of being in the right place at the right time to meet Louise Hay, a woman I respect and honor for her contribution to the human development movement.

Clue #3: Later that day at BEA we stopped to talk with a man promoting international distribution services. We proudly showed him our new book and he responded with a comment about it being along the lines of what Hay House publishes. He went on to tell us that a company that had recently lost the Hay House account would likely welcome something to replace it. I felt encouraged by his comment, yet didn’t see the meaning in this exchange until I put all three of these clues together.

My interpretation of these clues: I was led to look at a woman who I deeply admire as a model for my own work in a way that I had never considered on my own.

What to take away from my experience:

  1. Look at the events that unfold in your life as having meaningful messages for you.
  2. Take the messages that you interpret seriously, even if they seem grander than visions you’ve created for yourself.
  3. Trust that these messages are meant to lead you in the direction where you will find the most fulfillment.
  4. Believe that you are capable in carrying out these messages and commit to doing the steps that will see it through.

Fourth Characteristic That Shapes Your Reality: The Perseverance Effect

You now have the confidence you can change your career and design the job you will love.

You have made the commitment to developing your vision.

Effort is the fuel for this development and the quality you bring to your new project. All the pieces are in place-now comes the hardest part that separates those who want to get to their goals and those who want to get to their goals and follow their action plan: perseverance.

Three Steps To Maintaining Your Perseverance

1. Dreams Come True: Be of the mindset that this is your chance to make your dream come true. Working on your dream is more fulfilling and meaningful than working on someone else’s business. Watch your mindset

2. No Room For Regrets: Don’t allow yourself to be side tracked, sabotaged, or completely derailed by any regrets that could arise from not doing everything possible to achieve your dream goals. Learn from your regrets but do not spend anymore time than to learn–the lesson step here is to value the present and the future

3. Challenge Your Weaknesses: Expect anything worth achieving to come with a set of challenges. Most of these challenges will test your weaknesses. Remind yourself that these challenges will be well worth conquering on your way to reaching your goals